The basic aim of website requirement analysis is to obtain a clear understanding of the needs of clients. Expert Web World analysts research and get a details by asking questions of the client and reading the existing document and competitor websites. The process if continued until the analyst feels that "All" the website information has been obtained. Analysts major task is to organize the website information obtained so the information can be effectively evaluated for completeness and consistency. Interviewing the users and clients requires good communication skills.
Expert Web World goal would be for you to be #1 in Google for your top keywords, and for you to see a high return on your investment in 120 days. Here's how we can do that:
CHOOSE KEYWORDSIt's not about just increasing traffic. We find keywords where the traffic converts into leads, and more importantly, sales.Once we have a list of keywords, then we need to...
DETERMINE MESSAGING
Our goal here is to ask ourselves these questions:
We'll work with you to ensure you have ample content on your website that contains the correct keywords and messaging. Our goal is to write content that turns website traffic into revenue.
In 120 days or less, we'll increase the revenue / visitor to your website. As a result, you'll see an increase in revenue. So, in 60 days, you'll be able to start reducing the amount of money you're spending on Adwords. Revenue will continue to increase as your rankings and traffic from Google improves over the next few months.
Step 2 is to increase the number of people talking about your website online. These links will generate increased non-paid rankings & traffic from Google, and allow us to further reduce your Adwords spending. I like to work on your website first, and create links 2nd. The backlinks take a few month to generates increased Google rankings and traffic. I don't want to make you wait 3-4 months to see results. This strategy lets us make sure you see a good return on investment right away.
Each industry is different. A link building strategy for someone selling shoes won't work if you sell custom fabrication systems for offshore drilling platforms. We conduct a competition analysis, and use the results to fine tune or link building strategy.
We need to tailor our approach to your specific industry. What we're doing is better described as PR outreach, or online marketing. To build links, we interact with people that care about the problem that your firm solves.
We can start gradually. As we implement the process above, we'll see more non-paid traffic flowing to your website. This free traffic from Google will start to generate revenue, and you can slowly decrease the amount of money you're spending on paid, Adwords traffic. Adwords traffic is expensive, and I'd like to help you decrease this cost.
We are a small company that specializes in helping other small businesses create a big presence online.
See here our SEO Price packages.
